Austin software, web & app development
Build software around your business.
Firecane helps Austin businesses turn everyday software problems into useful tools. We build web and mobile applications, connect business systems, and improve the code you already rely on. Tell us where work gets stuck, and we’ll help define a practical next step.
- PHP, .Net, Java
- HTML, JavaScript, CSS, React
- IOS and Android Native Development
- API Integrations
- WordPress
- Hosting Support and Maintenance
About Us
We have been in business for over 20 years providing high quality solutions for web and internet based technologies to businesses both big and small. We have worked with companies in health care, oil and gas, hotel and hospitality, higher education, and local small businesses. Our projects have included large enterprises systems built in coordination with other development teams and full service friendly support for small business websites.


Custom WordPress
Plugin Development
Our US-based team of WordPress experts builds and maintains custom plugins tailored to each client’s needs. Custom PHP code from the ground up, or modifications to existing plugins.
Our Programming Work
- Mobile App development for Purdue University
- Magento Customization for Krewe of Proteus
- Mobile App Development for Oschner
- Custom WordPress Map Plugin for Efinity Mortgage
- Payment Gateway API for Red Salmon
- Point of Sales API Integration for Perlis Clothing
- API Integration for Accurate Credit
- Mobile App Development for Drive Time
- React & Angular Development for CALEA
- PHP Laravel Development for StayFi
- Membership E-Commerce for Limitless Guitar
- Custom Device Build for medical grade tablets
- Custom PHP Search Forms for Summit Printing


Skills for your next project
Mobile App Dev
Bring a new app to market or improve one your customers already use. We help plan, build, and support iOS and Android applications around the way your business works.
- Native and cross-platform development
- APIs, databases, and backend connections
- App Store launch and ongoing support
WordPress
Build a new WordPress website, refresh an existing one, or add a feature your business needs. We handle the design, custom development, and launch, with guidance for your team afterward.
- Custom plugins and integrations
- WooCommerce and membership websites
- Redesigns, migrations, and ongoing support
Digital Marketing
Connect your website with the marketing that brings people to it. We help with organic search, paid campaigns, and the technical connections between your website, email tools, and CRM.
- Search engine optimization (SEO)
- Google and Facebook advertising
- Email marketing and CRM integration
Custom Programming
Create software around your processes, customers, and existing systems. We build custom applications and automations, connect services through APIs, and help improve or extend the code you already have.
- Web applications and business tools
- API and payment gateway integrations
- Workflow automation and database connections
Hosting and Cloud
Give your website or application an environment that fits. We configure and support hosting and cloud infrastructure, from a WordPress site to a custom application with more involved server requirements.
- Managed WordPress and Linux hosting
- VPS, dedicated, and cloud environments
- AWS configuration and server support
Legacy IT Support
Keep the systems your business depends on useful while planning what comes next. We help maintain older applications, troubleshoot problems, and map out practical upgrades or migrations when you’re ready.
- Legacy PHP and ASP Classic support
- Older servers and database systems
- Modernization and migration planning
Our publishing network
Advertise on our local Texas and travel blogs
Put your business alongside stories about Texas destinations, things to do, and travel experiences. Explore the websites we run and talk with us about an advertising fit.
A useful project starts with a conversation
What would you like your software to do next?
Let’s plan the next step
Schedule a meeting with our team
Tell us what you have in mind, how you would like to meet, and which days work best. We’ll follow up to arrange a conversation.
Feedback from our clients

Craig was outstanding to work with on this project. We needed someone who could resolve technical errors within our site to improve SEO and Craig delivered! Timely, clear and concise communication on all aspects of the project and work outlay. Our site went from a health score in the low 80’s to 95. Very pleased and will work with Craig again soon!
Ocean Force Adventures

An interactive map built into WordPress
Craig helped us finish our half built wordpress site in about three weeks. It was a project that really needed the final push and work, and craig was able to help us finish! Great communication and availability. The biggest part of the project was an interactive map search for all of our office locations. He was able to figure it out and make it run great! He taught us how to use our backend wordpress for upkeep, and provided us with learning material. We appreciate his hard work and will always keep him in mind when we need a quick fix! Thanks craig!
Efinity Mortgage

The Webmasters have greatly helped us expand our websites productivity and increase our profits. It’s always a pleasure working with them. Craig is very creative, responsive and efficient in solving our companies programming needs. First rate!
Jeff B — Accurate Credit
Our Blog
WordPress
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Divi vs Elementor vs Gutenberg:
Read article →: Divi vs Elementor vs Gutenberg:Which WordPress Page Builder Should You Use? Choosing how to build a WordPress website has become more complicated than simply choosing a theme. Today, three of the most common approaches are Divi, Elementor, and the…
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Common WordPress Errors and How to Fix Them
Read article →: Common WordPress Errors and How to Fix ThemWordPress is a flexible and reliable platform, but no website is completely immune to technical problems. A plugin update may trigger a critical error. A server change can break a connection to the database. A…
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WordPress Conferences and Meetups: WordCamp US, Austin Events, and More
Read article →: WordPress Conferences and Meetups: WordCamp US, Austin Events, and MoreThere are few things I enjoy more than a good technology business conference. Over the years, I have attended events such as DrupalCon, Dreamforce, and Salesforce’s Education Summit, back when I had a corporate job…
Austin
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Austin Business Networking & Conferences
Read article →: Austin Business Networking & ConferencesWhat’s Coming Up and How Austin Is Reinventing Its Convention Scene Firecane Digital | Austin Business & Technology Updated September 19, 2026 Austin has built a reputation as a destination for entrepreneurs, technology companies, creative…
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SEO vs Google Ads: Which Is Better for Your Business?
Read article →: SEO vs Google Ads: Which Is Better for Your Business?If your business wants more traffic from Google, there are two main ways to get it: SEO and Google Ads. Both can put your company in front of people who are actively searching for your…
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Co-working spaces in Austin
Read article →: Co-working spaces in AustinLooking for the Best Co-working spaces in Austin? I have been building web and mobile apps out of my home office in Southwest Austin for many years. I even have a large, dedicated office that’s…
Mobile Apps
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You Probably Don’t Need a $50,000 Mobile App
Read article →: You Probably Don’t Need a $50,000 Mobile AppA useful mobile app does not always require a huge budget. Start with the core workflow and add features after the first version proves itself.
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AI Coding Assistants Compared: ChatGPT, Copilot, Claude, Cursor & More
Read article →: AI Coding Assistants Compared: ChatGPT, Copilot, Claude, Cursor & MoreAI Coding Assistants Compared: How We Actually Use AI for Software Development Artificial intelligence has changed the way we write software more dramatically in the last few years than almost any development tool we have…
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Mobile App Maintenance:
Read article →: Mobile App Maintenance:Support for your Mobile App: What It Includes and Why It Matters Launching a mobile app is not the end of the development process. In many ways, it is the beginning. Once an application is…






